* Currency -
o Is it current enough for your topic?
* Reliability -
o Does the creator provide references or sources for data or quotations?
* Authority -
o Who is the creator or author? What are their credentials?
* Purpose/Point of View -
o Is this fact or opinion? How is it biased?
o Is the creator/author/publisher trying to sell you something?
You are looking for information...
What do you want?
Opinion ---------> Facts & Data
Biased ----------> Objective
Outdated -------> Current
Anonymous ----> Expert
Off-topic -------> Relevant
Temporary ----> Re-searchable
C-ontent biased or balanced - current/timely
R-eliable - relevant
A-uthoritative - accurate - appropriate
P-urpose/bias (advocate or inform) - point of view (biased or balanced)